Whether you’ve decided to settle, sell, or invest in Central Texas real estate, you deserve a level of service that only an expert can provide. My name is Lisa Copeland and I have “Reinvented The Art of Real Estate”. A licensed agent and experienced mortgage industry professional with more than 25 years of experience, myself and my team will help you navigate the complex Central Texas market and accomplish your goals. As our client, you will benefit from all of the attention and guidance you’d hope for during such a personal endeavor along with our innovative and proven business model.  Our keen intuition on what motivates people to buy/ sell, combined with strong negotiation strategies continues to produce happy clients, repeat business, and plenty of referrals.  We are always grateful for new opportunities to meet friends, family, and neighbors of past clients—and the chance to turn their real estate dreams to reality, as well.

Before transitioning to real estate fulltime, Lisa founded Austin Mortgage Associates in 2000. As CEO of the company, she personally originated and funded over $150 million dollars in residential mortgages comprised of Conventional, FHA, VA, and construction loans. Lisa is a seasoned real estate investor, land developer, and has built custom spec homes. Over the course of two and a half decades in the industry, she has brought all types of transactions to closing—everything from simple residential home sales to highly challenging business investments.  And today, she and her team continue to take great pride in their ability to facilitate win-win deals and delight our customers.

In addition to her mortgage and real estate industry experience, Lisa excelled in the automotive industry for many years as managing partner and general manager of the #1 FIAT/Alfa Romeo dealership in the U.S. Lisa and her team even broke a world sales record in 2012. This work along with her continued interest in the art of negotiation and deal-making inspired her to publish two books, Crushing Mediocrity (co-authored with Rene Banglesdorf) and Car Buying, Her Way.  Lisa has been a contributor to Fox Business national, CCTV, and MSNBC, and many others.  Her story has been featured in the NY Times, Wall Street Journal, Marie Claire as well as other media. When she is not attending to the needs of her clients, Lisa speaks at events and tradeshows all over the world on topics related to strategy and sales and negotiation tactics.

In her personal life, she gives back in any way she can to the Central Texas community where she raised two children and ran two successful businesses. She served as Chairwomen for the American Heart Association Central TX Go Red in 2016 and on the Williamson County Executive Board YMCA.

She has earned many awards but is extremely proud to have earned recognition as a Girl Scout Central Texas Woman of Distinction, Austin Business Journal Profiles in Power Recipient, and Northwood University Outstanding Business Leader.

The Lisa Copeland Team is different by design. Our work is much more than real estate. Our work is your life, your dreams, and building your legacy. We will be the catalyst for change in real estate by revolutionizing the way the industry does business and serves others. That is how we will Reinvent The Art Of Real Estate!


As our team is growing, it’s become more and more important to identify and outline the core values that guide everything we do. Our core values develop and define our culture, our brand, our business strategies, and who we are as professionals in today’s world. It is our goal to consistently live these core values out in our lives on a daily basis and we encourage both our teammates and our clients to hold us accountable to these values.

  • CRUSH IT: We are committed to excellence and embrace change
  • COMMUNICATION: We seek to understand and communicate clearly
  • RESPECT: We respect the thoughts and time of those around us
  • INTEGRITY: We always choose to do the right thing and operate professionally
  • LEADERSHIP: We seek to edify, motivate and inspire others
  • HUMBLE: We are grateful and check our ego’s at the door
  • OWN IT: We are accountable and are accountable for our actions
  • WELL BALANCED: With our commitments and our temperaments
  • PROACTIVE: We innovate and constantly improve
  • UNITY: We have fun, encourage, and celebrate the journey TOGETHER!


In addition to our core values, our mission statement more clearly defines our true purpose as an organization and further enhances our team culture. We are unified in consistently living out our core values and performing our professions in direct alignment with our mission statement.

We are dedicated to providing world-class service and market-leading expertise to our clients. We are passionate about providing the extra value that others simply will not. Fanatical integrity and consistently impressive results will be the signature of our service. Our collaborative spirit and desire to grow will help us achieve the goals we set. We will make the families we serve feel special, creating raving fans, and help them truly win. We will succeed because we will not let our clients fail.


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Why Join My Team At eXp®

The Agentcy

Over the years, it's no question that our industry is changing. Technology and large data companies continue to create new challenges for agents. When an industry already known as the most highly competitive, simultaneously meets the evolution of technology combined with the disruption of the existing real estate sales business models, we as the agents are left with two choices: work tirelessly in an unsustainable rat wheel, or adapt and become agents of change. Real estate is not immune to change, and if we aren’t willing to evolve together, customers will find ways to move on without you. 


We are going to build the largest real estate organization in the country by becoming not just a real estate “team” but a media marketing empire. Through strong digital marketing strategies, next-level content creation capabilities, elite training, and eXp as our revolutionary vehicle, we are building a business model with an irresistible offer that results in attracting thousands of agents faster than ever seen before. The best news? It's here for anyone with a license and the ability to recognize the massive opportunity.

I am Interested 

The Next Steps are EASY!

  • ​You’re going to get the Ultimate Listing Presentation and Training System. Completely customized material and templates and make it your own. Dramatically increase your listing business with this secret weapon.
  • ​The proprietary Strategic Buyer System is a complete program to generate and close 10X more buyers. You get everything on a silver platter ready to be transplanted in your business. 
  • ​​Certified Pre Owned Program that is used by agents and brokers worldwide to sell homes for 4.8% more money and 28 days faster
  • ​​The industry's best sales training that will teach you how to master selling one to one…to selling one to many. 
  • ​​Training designed to triple your conversion on the phone and face to face. 
  • ​​Library of webinars to learn the best of the best methods to dominate nearly any niche. Learn nearly everything you need in one place.
  • ​Live Question and Answer sessions to give you the clarity to make it happen.
  • Work directly with the industry's top coaches and trainers to exponentially grow your business.
  • ​Plus so much more!




eXp is the fastest growing real estate brokerage in the real estate industry


We are located in all 50 states, Canada, UK, and over 40 other countries coming soon.


Get paid on transactions from agents in your downline


Get instant support and training in the eXp virtual cloud office


This vehicle provides you with endless opportunity of growth and success


A dedicated team to help you with each and every part of your real estate business

Ready to join us? Click the button below!

Wow, I Can't wait to hear more!
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